NISSAN RETAINS EUROPEAN MARKET SHARE WITH SOLID

JANUARY PERFORMANCE

 

  • Fiscal year-to-date sales up across 8 European markets versus last year
  • 3 markets including the UK record double-digit growth in January 2013
  • Crossover segment remains fastest growing category representing 60% of total sales

 

ROLLE (Switzerland) 12th February, 2013 - Nissan today announced it held onto its market share of 3.9% in January 2013 with solid monthly and fiscal year-to-date sales in some of Nissan's major European markets. This contributed to the 47,449 units sold during the month versus 55,098 units sold in January, 2012.

 

Whilst European market share was stable in January 2013, Russia, Spain and the UK, countries where Nissan has a strong manufacturing footprint, all posted a market share of well over 5%. This was despite the on-going economic stagnation and fiscal uncertainty in Europe.

 

Fiscal year to date sales were also up in 8 European markets including the UK, Austria, Slovakia, Denmark, Czech Republic, Ukraine, Iceland and Kazakstan. In the UK, where Nissan's manufacturing plant surpassed 500,000 units at the end of last year, monthly sales were up 23% compared to January 2012  and fiscal year to date sales were up 9% versus this time last year.

 

Fuelling this growth was high consumer demand for Nissan's crossover segment which continues to go from strength to strength. Sales of the Nissan Qashqai, Qashqai+2 and Nissan Juke accounted for nearly 60% of total January sales. The Nissan Note hatchback also recorded solid sales this month, up 43% compared to January 2012, with Nissan's van segment also performing well - sales of the NV200 and NV400 were both up compared to last year.

 

Nissan Vice President for Sales Operations in Europe, Guillaume Cartier, said: "2013 will remain a challenging year for the entire automotive industry but consistent growth across Nissan's high performing product categories gives us the confidence we need to weather the economic storm."

 

"Not only are we expanding our footprint across Europe with new dealerships, but we're investing heavily in our product range to bring new technologies, new innovations and accessible performance to our customers."

HIGHEST PERFORMING MODELS

#

MODEL

JAN 2013 SALES

1

Qashqai

15,349

2

Juke

9,384

3

Micra

4,802

4

Qashqai+2

3,294

5

Note

3,231

6

Xtrail

2,538

7

NV200

1,729

8

Navara

1,236

9

Tiida

807

10

Pathfinder

572

 

 

HIGHEST PERFORMING COUNTRIES

#

COUNTRY

JAN 2013 SALES

1

UK

9,194

2

Russia

8,924

3

France

4,715

4

Germany

3,265

5

Spain

2,811

6

Belgium

2,193

7

Ireland

1,363

8

Israel

1,105

9

Poland

768

10

Ukraine

724

 

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About Nissan in Europe

Nissan has one of the most comprehensive European presences of any overseas manufacturer, employing more than 14,500 staff across locally-based design, research & development, manufacturing, logistics and sales & marketing operations. Last year Nissan plants in the UK, Spain and Russia produced more than 695,000 vehicles including mini-MPVs, award-winning crossovers, SUVs and commercial vehicles. Nissan now offers 24 diverse and innovative products for sale in Europe today, and is positioned to become the number one Asian brand in Europe.  

 

About Nissan

Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 248,000 employees globally, Nissan provided customers with more than 4.8 million vehicles in 2011, generating revenue of 9.4 trillion yen ($US118.95 billion). With a strong commitment to developing exciting and innovative products for all, Nissan delivers a comprehensive range of 64 models under the Nissan and Infiniti brands. A pioneer in zero-emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and winner of numerous international accolades, including the prestigious 2011-2012 Car of the Year Japan and 2011 World Car of the Year awards.

 

FOR FURTHER INFORMATION PLEASE CONTACT:

 

Katherine Zachary, Nissan Corporate Communications

Phone: +41 21 822 5128

Email: kzachary@nissan-europe.com

 

publié par Nissan